Like visiting an old friend, I return for yet another post to this blog, clearing out some cobwebs in the process. Being a streaky writer, I hope to post a little more often this year. There are a great many ideas for posts currently germinating in my mind, with notes scattered here and there across various documents, but sitting down and bringing them to life is an entirely different matter.
Writing of any kind must always have a purpose. The vast majority of the modern day Web is awash with nonsensical clickbait articles that are lacking in all substance; Its sole purpose to maximise viewership and advertising revenue. Thankfully we have a few treasure islands amidst this vast sea of mediocrity: content that is sometimes entertaining as well as informative and aims to improve us as individuals, raising us to a higher plane of thinking.
There are people who write simply for the joy of it or as an avenue for personal development. I certainly count myself among this latter group, recognising the tremendous power that writing has on clarifying one's ideas. The world being as wide and vast (and overpopulated) as it is, each of us are almost guaranteed to find an audience - people who share our interests and passions, however niche or obscure. In a sense, there is an unconscious will to connect with others, for there can be no other reason for keeping a public record of one's own writing. Being the social creatures that we are, we derive satisfaction from the knowledge that something of ours has helped or drawn the interest of another.
What prevents most people from continuing with a blog, is -of course- time. I call it an excuse, because almost everything that we do comes down to prioritisation. We almost certainly do have the time to do X but when one hears a person say "I haven't the time to do X" or "I'm too busy to do X", what they really mean to say, or what they are implying rather, is that "X is not important or interesting enough for me to bother with". In writing terms, this means that you set up a blog only to abandon it, or you spend more time blogging about how you have no time to blog (an interesting idea for a blog, come to think of it!). The only way to overcome this sort of self-imposed psychological barrier is to convince yourself that there really is some benefit to be derived from your efforts, whether that be for yourself or a wider community. With that solid foundation in place, the rest ultimately comes down to discipline, goal-setting, consistency and enjoyment.